Bet365 and 1/ST Technology Team Up to Bring Advanced Deposit Wagering on Horse Racing to U.S. Customers: Partnership Enhances Offering with cutting-edge ADW Platform

1/ST Technology collaborates with Bet365 in the United States.

1/ST Technology, a global leader in gambling-platform solutions, has announced a partnership with Tier-1 operator Bet365 to offer horse racing through the 1/ST Bet platform to Bet365’s United States customers. This collaboration will bring Bet365’s advance deposit wagering on horse racing to U.S. jurisdictions where ADW is permitted, accessible via web and mobile channels.

By joining forces with Bet365, a major player in the sports betting industry, 1/ST Technology aims to enhance the Bet365 offering for its U.S. audience. This partnership will introduce domestic sports bettors to a top-tier service for horse racing, as well as a comprehensive international racing program available 24/7.

Keith Johnson, chief revenue officer of 1/ST Technology, expressed excitement about the partnership, highlighting the opportunity to showcase 1/ST Bet’s excellence in pari-mutuel horse racing wagering to Bet365’s customers. A spokesperson for Bet365 also emphasized the significance of the partnership in advancing their U.S. expansion, demonstrating their dedication to innovation and customer satisfaction.

1/ST Bet, the cutting-edge ADW platform developed by 1/ST Technology, provides users with AI-assisted tools for a seamless and rewarding wagering experience. This partnership will leverage 1/ST Technology’s suite of products, including Xpressbet, Monarch Content Management

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